The Brain Power of Focused Attention

At the end of the day do you ever think, “gosh, I was so busy but what the heck did I accomplish today? The goal is to be very, very intentional about “focused attention”.

Attention is the brain’s ability to LASER FOCUS on a particular sensory input, while INHIBITING the urge to focus on distractors elsewhere in the environment. The Prefrontal Cortex (front of your brain) CHOOSES what gets through for attention AND…research is clear we can only truly pay attention and do quality work on ONE THING AT A TIME! The great news is we can get better and better at focused attention and really move our accomplishments and contributions to a higher level. “Neuroplasticity” meaning “rewiring” happens as a result of focused attention. Neurons that are near each other can connect to each other in new ways . This is the basic system of learning and building good strong habits. The more we are clear on  what is important… the more “intentional”, “mindful” and focused we can be on what big rocks we need to accomplish and then accomplish them with quality leading to greater habits and contribution everyday!

Contributed by Kory Kogon, FranklinCovey Global Productivity Practice Leader


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